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A senior couple seen having fun at the beach on a nice day.  The woman is on her husband's back, with her arms crossing over the front of his chest. The sun is glistening on the ocean water.

Direct bookings & your hotel’s guests: Are you attracting, reaching, and converting the energised baby boomers?

For hoteliers, identifying and attracting a specific target audience is a constant struggle. There are many different groups of people ...
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Hanoi, Vietnam - October 30, 2010: motion blurred motorcycle in the street of Hanoi, Vietnam at night with long exposure

Hotel Distribution 101: How to cut through the online distribution clutter

The art of online distribution is an extremely difficult one to master. It’s no wonder that hotels of all sizes ...
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BUSINESS-BOXING_istock

Drive more hotel bookings: 5 ways to make sure your hotel packages pack a punch

Does your property offer packages? By ‘packages’ we mean special rates for accommodation paired with something extra. That extra could ...
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