Your September guide to what’s on with SiteMinder…

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There’s always plenty of ways to get involved with SiteMinder, wherever you are in the world. Here’s what’s on this month in September…


Live Webinar: Successful strategies to entice travellers to book direct
Learn six direct booking techniques you may not have considered…’

This insightful webinar is presented in partnership with Triptease.

When & Where:
22 September 2016

GMT Time: 3pm – 3.45pm
BST Time: 4pm – 4.45pm
EST Time: 11am – 11.45am
PDT Time: 8am – 8.45am

SiteMinder and Triptease are joining forces to organise an interactive and educational webinar giving hotels tips and strategies to help boost their direct bookings, because we know #Directisbest.

In this free webinar, we will cover:

Knowing your guest: Review and define your future hotel guests.
Direct is best: Discuss strategies to entice your future hotel guests to book direct / Your personalised direct booking strategy.

From looker to booker: Quick and easy changes to improve your website conversion

Tips from the pros: With a huge shift in direct bookings this year, learn direct booking strategies from hoteliers in the business.

This webinar is for hoteliers who want to learn strategies that help target the guests of the future and directly influence their booking decisions.

Register your interest:
http://www.siteminder.com/event/webinar-direct-booking-strategies-emea/

Note: We will also run a Spanish edition of this webinar on September 28th with Hosteltur.
Register here for the Spanish version:
http://www.siteminder.com/es/event/tu-estrategia-de-reservas/


Direct Booking Summit
‘The industry is coming together…’

When & Where:
13 September 2016

LongView Gallery, Washington, D.C.

SiteMinder will be attending this industry summit, organised by Triptease, to discuss the important topic of direct bookings with leaders across the industry. As hoteliers, we know that you want to increase your revenue through direct bookings. SiteMinder will be attending this event to listen to insightful talks and to discover the real impact of direct bookings and strategies for hotels.

Register your interest:
www.directbookingsummit.com


Expedia Roadshows – Texas
‘Revolutionising travel through the power of technology…’

When & Where:
13 September 2016

Omni Dallas Hotel, Dallas, Texas

14 September 2016
Sheraton Suites Galleria, Houston, Texas

Expedia’s mission is to revolutionise travel through the power of technology! At this year’s Expedia Texas Road Shows, our teams will help you find your perfect fit“!

Please join SiteMinder in your respective cities to:

  • Review global travel trends
  • Learn about product updates and technology optimisation
  • Meet the Expedia teams, Expedia leaders and industry special guests
  • Network with your fellow hoteliers

Register your interest:
www.expedialovestexas.com


CHIEF – Caribbean Hotel Industry Exchange Forum
‘The most innovative, inspiring and action-oriented forum in the Caribbean…’

When and Where:
30 September – 2 October 2016
El Conquistador, a Waldorf Astoria Resort, Fajardo, Puerto Rico

SiteMinder is a proud Gold Sponsor at this year’s CHIEF!

Roundtable sessions:

‘Caribbean Distribution 101: Cutting through the online distribution clutter’
Saturday 1 October – 4:45pm – 6pm

Speaker: David Chestler, EVP, Global Enterprise Sales & Business Development, SiteMinder

Join our roundtable session to learn more about online distribution, specifically on the types of online travel agents such as leisure, 1st and 2nd tier, opaque, business and high-end. We’ll also examine wholesalers, GDS solutions and the different types of customers they bring and from where. Lastly, we’ll dive into channel management and how it affects your ranking and placement on online travel agents.

‘Marketing Your Hotel Beyond the OTA Giants’
Sunday 2 October: 3:15-4:30pm
Speaker: Alex Brown, Senior Sales Executive

Caribbean properties depend heavily on online distribution as they rely heavily on word of mouth and the marketing efforts by these 3rd party customers… but how do they market beyond the traditional OTA giants? We’ll discuss various strategies in utilising channel management to its fullest and the best ways to allow each company to maximise your revenue.

Panel discussion:
Get in the driver’s seat! Multi-tasking with multi channels
Sunday 2 October: 10:15am – 11:30am

Panelists:
David Chestler, EVP, Global Enterprise Sales & Business Development, SiteMinder
Stephanie Mack, Owner, boutique ROI

Channel management is the way to go! Take control of your rates, optimise your bottom line and manage multiple storefronts. Effective channel management is essential in manoeuvring today’s distribution superhighway. Learn best practices from industry experts on how to maximise yields.

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