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Introduction to Hotel Distribution – Cutting through the online clutter
Date: January 24, 2017
Time: 10.00am CDT
Join this free, educational webinar to learn more about online distribution, specifically on the types of online travel agents such as leisure, 1st and 2nd tier, opaque, business and high-end. We’ll also examine wholesalers, GDS solutions and the different types of customers they bring and from where. Lastly, we’ll dive into channel management and how it affects ranking and your placement on the online travel agencies.
This exciting webinar aims to help guide hoteliers through the modern distribution landscape, with the end goal to increase their overall performance and growth.
What you will learn:
- Who’s who in the complex distribution landscape
- What strategies you can use when working with OTAs, metasearch, and GDSs
- How to ensure you have a balanced, holistic distribution strategy