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How to cater for business travellers and the corporate market at your hotel

When?
Date: March 28 2017
Time: 2:00pm – 2:45pm CST

As global business travel continues to grow and diversify, hotels need to meet more specific challenges to attract business travellers.

Given that more women and millennials are undertaking business travel, a one-size fits all approach to marketing and distribution will no longer work.

It’s more important than ever that hotels get to know their guests on a personal level and develop focused strategies to engage business travellers.

This webinar will present a full-scale plan for boosting your hotel’s corporate bookings by covering the following:

  • Business traveller demographics
  • Business traveller sentiments and booking behaviour
  • Business travel trends
  • Business travel marketing and distribution
  • Hotel features and guest experience
  • Hotel technology for professionals

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