It’s hard to compete with online travel agencies (OTAs), global distribution systems and other giants – even for your own guest. With their reach, offers and clever tactics for tapping in to every traveller’s fear of missing out, it’s easy to feel there isn’t a way to convert those travellers yourself.

SiteMinder’s high-converting online booking engine, TheBookingButton, empowers you to:

Make your hotel website your most profitable sales channel.

Own the guest relationship at every stage of the customer journey – pre-, during and post-stay.

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See it in action

Make the direct booking experience quick, easy and seamless

Allow guests to complete a booking in two steps

Customise the booking engine with your own hotel brand’s look and feel, from the colours and photos to the room descriptions

Get booked by guests on-the-go, through their mobile phone or Facebook

Make it possible for guests to book multiple rooms under one reservation

Get more direct bookings via your booking engine

Personalise every step of the booking process

Allow guests to select from more than 20 languages and currencies to make their booking

Upsell guests with promotional rates and packages, early-bird and last-minute deals, extended-stay discounts, and extras to increase your revenue and guest loyalty

Nurture guest relationships with fully-customisable emails – pre-, during and post-stay – that drive guest satisfaction and repeat business

Hotel reservations software

Save time by eliminating manual entry and guesswork

Update your rates, availability and special offers across all your systems, with the seamless integration of our channel manager

Receive instant payments with payment gateway options that deliver straight into your bank account

Generate reports on your booking performance, trends and sources, to gain insight into your guests and the impact of your online marketing campaigns

Reduce manual entry with booking software

Create a beautiful hotel website to further boost your direct bookings

Learn about our hotel website creator and editor


1.5 million hotel reservations annually

See how TheBookingButton works