8 tactics you need to include in your 2018 hotel marketing plan
2018 is a brand new opportunity to create success at your hotel. Here are the marketing tactics you should consider using.
Sales + Marketing
Your hotel will suffer without a positive sales approach and optimised marketing strategy. Make sure your hotel is the one that’s standing out. To learn how to improve sales and marketing at your hotel, browse through our posts or download our eBook.
From Day to Night: How to convert ‘day-trippers’ into overnight bookings
Day-trippers represent a huge slice of the traveller market. Give your hotel the best chance to capitalise on revenue opportunities with these helpful tips.
Three key online marketing challenges facing hotels
Hotels face a myriad of marketing challenges in today’s travel industry. Here are three major concerns to take note of.
Hotel Marketing Attribution: What’s really driving your bookings?
Hotel marketing attribution is a tricky proposition to get right but one that deserves your undivided attention if you want to increase your property’s revenue.
Free checklist: What technology does your hotel need for the future?
This checklist will tell you everything you need to know to plan the future technology needs of your hotel. Don't miss out on these vital tools.
How to represent your hotel across the entire guest booking journey (part two)
There are many steps travellers take when planning travel. SiteMinder discusses how your hotel can be across every touchpoint in the guest booking journey.
Hotel Business Strategy: How to successfully manage and promote your hotel restaurant
A restaurant can be an effective business strategy for your hotel when managed and promoted correctly. SiteMinder explores how to manage yours successfully.
Why promoting your hotel room features could seal the deal
Promoting your hotel room features could help you increase the number of rooms you sell. Take a look at these easy tips from SiteMinder.
Hotel Management Cheat Sheet: 8 tips for creating effective packages
This free cheat sheet will help hotels create offers that stand out from the crowd and convince guests they’re getting value for money.
Hotel Cheat Sheet: 5 strategies for attracting business travellers
This free cheat sheet will remind hoteliers of the key characteristics of business travellers and take them through the strategies they need to focus on.
Ask the hotel experts: “Attracting Chinese tourists is no longer one-size-fits-all”
Putting plans into place to attract more Chinese travellers has sometimes been easier said than done, but SiteMinder spoke to China Ready Now to find some practical tips.
How to boost revenue from your hotel’s meetings and events business
Hotel meetings and events are a valuable business opportunity for your hotel to secure long-term revenue and boost your bottom line. Check out these tips for optimising corporate bookings.
Elevating Guest Experiences: How to categorise your hotel packages
Sometimes it’s about how you ‘package’ your hotel packages. Find out here how you can give your guests the value for money they’re looking for.
Which new social media features should you be using in your hotel’s marketing campaigns?
Social media channels are always adding features that can help your hotel business. Read about the social media updates in this SiteMinder round-up.
Future Hotel Predictions: Hoteliers think mobile apps will ‘dominate the guest booking journey’
Predicting the future of hotel technology is a tough gig. SiteMinder asked hoteliers to think about the types of tech that will dominate the next 10 years.