Discounting is never a good strategy for boosting your hotel's bookings. So here are 11 effective ways to boost your hotel’s midweek occupancy and revenue.
In this on-demand video from SiteMinder you’ll learn how to restore the balance between OTAs and direct bookings by: adopting a high-converting website; navigating multiple booking platforms; and operating the best online booking engine.
Your hotel restaurant is a bigger resource than you realise. Use it to create premium guest experiences and drive more direct bookings to your hotel.
Voice reservations are still a valid channel for your hotel and may have a bigger impact than you think on marketing and hotel booking success. Here's why..
Mindshare is a different way to approach guest loyalty. Building better brand awareness and focusing on improved guest experiences will help your hotel in the long run.
When your hotel occupancy is near capacity, it’s the perfect time to work on guest loyalty. Here’s how to engage your guests and improve long-term business.
Your hotel marketing investment should be based on the strategies that will produce the best results for your hotel. Here are the five most important areas you should spending money on...
6 tips on how to more effectively leverage the capabilities of email marketing as part of your overall strategy to promote your hotel and increase revenue.
Implementing ancillary revenue ideas will lead to a more fulfilling guest experience and flood your hotel with a whole new source of revenue.
For any hotel to stay relevant to travellers of today, they need to adopt the latest hotel technology on offer. Here are 4 key questions to ask yourself.
What key tactics should you be executing to ensure your hotel’s pricing strategy is up to scratch? Here's your to-do list...
2017 hotel trends in the UK are looking solid without being spectacular and hoteliers should maintain a cautious approach as some changes continue to take effect.
Metasearch sites - in particular, Google - are gaining ground on OTAs, and innovating in the process. This blog explores their growth.
The average daily rate (ADR) is a key performance indicator that hotels use to track success over a specific length of time. Here's how to increase yours.
More travellers are taking a staycation to save time and money. Here are 4 tips on how independent hotels can secure domestic bookings...