With so much news and research taking place across the hotel and travel industry, it’s hard to keep track. SiteMinder’s TrendTracker is here to help fill you in on the hotel industry news and stats you might have missed in April…
Hotel staff are often not as confident at responding to tweets as they are with face-to-face customer service. Here's some advice on how to use Twitter for hotel customer service...
Managing your reputation can be overwhelming and it can be hard to know where to start with the many online reviews that are posted about your property. This blog looks at how to handle both complaints and rave reviews.
With 95% of travellers saying they use travel review websites to make their booking decisions, what impact do online reviews have on hotel bookings?
With the news that some businesses are using unlawful methods to gain positive online reviews, how can you make sure your hotel stays within the law?
What influences holidaymakers when they book? Is it the hotel's reputation or is price the deciding factor? This SiteMinder blog explores these questions.
Online hotel reviews are changing everything - hotel operators must became adept in the art of handling online guest reviews in order to stay competitive.