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Social Media

Social media has established itself as one of the most powerful tools for any hotel marketer. It can be the difference between securing a booking and seeing your sales slip away. Take note of our social media tips in the blog or download our eBook to learn how to get ahead in the social media world.

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Marketing das redes sociais

Social Media Marketing: 3 great examples of hotels that are getting it right

Social media marketing should be a crucial part of your hotel’s strategy as it’s where your prospective guests are. So how are hotels mastering social media? Here are three great examples of hotels getting it right...

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Video explores social media marketing for hotels

Video: Inside social media marketing for hotels

In this video, SiteMinder provides useful insights into how travellers use social media to plan their trip and engage with it during and after their stay.

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How will Facebook’s newest features affect your hotel?

Your hotel should always be keeping up with the latest social media developments. These new Facebook features will help you drive more bookings.

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SiteMinder’s Social Playbook: 50 reasons (and tactics) for engaging with your hotel’s social media fans

Social media has changed the way the world connects, engages, and communicates. In this eBook we explore useful insights into how travellers use social media to plan their trips and engage with it during and after their stay.

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Are you including these essential items in your hotel’s social media strategy?

Social media can greatly benefit your hotel. But what should you include in your strategy? Don’t forget these keys to success...

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Hotel Marketing with Snapchat: Essential tips for reaching young millennial hotel guests

Snapchat is building a reputation for fast-becoming a key marketing platform - especially for millennials. Here's how to market your hotel on this exciting social media channel...

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How to use Instagram to promote your hotel and attract guests

With more than 400 million users, Instagram is fast becoming the front-runner in the race for the biggest social media influence - it’s especially powerful for hotels looking to attract guests.

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Hotel Customer Service: How to use Twitter to engage & listen to your guests

Hotel staff are often not as confident at responding to tweets as they are with face-to-face customer service. Here's some advice on how to use Twitter for hotel customer service...

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Millennials & Travel: 20 interesting stats we learned about millennial hotel guests

Who are millennials? What inspires them to travel? And what do they expect from their hotel stays now, and in the future? New research from Expedia looks at millennial guests and their travel preferences...

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How to grow your hotel’s Facebook page likes organically

Your guests are using Facebook for at least 20 minutes a day - so what ideas can you use to grow your hotel's Facebook page likes organically?

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Marketing your hotel

Marketing your hotel: 5 key things to understand about working with online and offline channels

When it comes to marketing your hotel combining the power of online and offline channels is key. Here are 5 key things to understand about working with them...

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#Obsessed: 25 fascinating stats demonstrating the power of your guests and social media

A report published by the national tourism agency, VisitBritain, shows the powerful influence social media has when it comes to international visitors and their travel choices.

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4 easy ways to maximise social media using your internet booking engine

Social media presents a huge opportunity for hoteliers and this blog from SiteMinder looks at how you can maximise social with your internet booking engine.

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How future mobile device usage can give your hotel a competitive advantage

What does the mobile strategy of the future look like for hoteliers? This blog uses research from PricewaterhouseCoopers to explore the possibilities.

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The Great Power Shift: Are you engaging the empowered holidaymaker?

What influences holidaymakers when they book? Is it the hotel's reputation or is price the deciding factor? This SiteMinder blog explores these questions.

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