Facebook is a huge marketplace for your hotel to attract bookings, but you need to adopt strategies that focus on a full-funnel approach to be successful. Here are some tips.
As the world continues its technological advancement, connectivity will be at an all-time high, changing the characteristics of business travellers. Here’s four types that could visit your hotel in the not-too-distant future.
Developing grand plans and strategies is great, but hotel marketers also need to get themselves into good daily habits to be successful. Here are 11 things you can do.
New data from SiteMinder has given insight into the key drivers of success for global hoteliers. Here’s how they are using social media in 2018…
Business travellers are potentially your most lucrative market, but what you offer to capture their booking is extremely important. Here are some tips.
In this on-demand webinar, SiteMinder provides a plan for US hoteliers on how to cater for business travelers and attract more corporate bookings.
t’s widely accepted and followed that the more positive reviews your hotel has, more bookings will naturally follow. Here’s how you can boost your conversion by optimising your TripAdvisor ranking.
The large majority of people with disabilities still love to travel across the world and will often research and book online. Make sure your hotel website is accessible for these guests.
The simple act of using your hotel website without any bugs or annoyances is a basic expectation for guests. Make sure your website functions as it should with this advice from SiteMinder.
Content marketing is a worthy, but constant, challenge for hotels to tackle. Learn from Saffron Key’s Ben Weagraff on the key considerations and recommendations for your hotel’s strategy.
Your website design has a significant impact on engaging travellers and converting bookings. Get your website graded by SiteMinder to see how you measure up
Hoteliers need to find the perfect balance between creating a great website and making sure that website can be found by online searchers. Here’s how you can do it...
Pay-per-click advertising is an effective way to generate visitors to your hotel website, but needs to be implemented correctly in order to increase your conversion rates.
Your first meeting with guests is not when they enter your hotel, it’s when they visit your website. Make sure you delight and excite them.
Six new and exciting trends are emerging within the Latin American travel market. Here’s what they mean and how your hotel can capitalise.