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Hotel infographic: Hoteliers in the US vs. Europe

  Posted in Online Distribution  Last updated 29/01/2024

Hotel infographic: Comparing American vs European hoteliers

A hotel infographic is a useful visualisation tool that helps display data in a more aesthetically pleasing and easily understandable format. Our featured hotel infographic provides a glimpse into the usage of hotel technology and the key differences and similarities between the sophistication of US and European properties.

The source of our hotel infographic

Research from leading industry analysts Phocuswright, co-sponsored by SiteMinder, took a deep dive into the usage of technology in US and European hotels. The findings, published in the ‘Independent Lodging Market Report’, reveal some fascinating insights and stats into the way hotels are conducting their businesses on either side of the Atlantic.

As we gear up for one of the industry’s biggest technology events, HITEC in New Orleans, this exclusive ‘SiteMinder TrendTracker’ is part of an online collection of graphics that examine US and European hotels side-by-side covering everything from the state of online bookings through to marketing budget spend.


HOTEL-TECHNOLOGY-STATS-US-EUROPE-SITEMINDER

The significance of our hotel infographic

Property management system, internet booking engine, a channel manager, central reservation system, and revenue management system – all perfect examples of the hotel technology that hoteliers should be using to get ahead of the competition and manage their operations.

These must-have hotel technologies play crucial roles in streamlining various aspects of hotel management, contributing significantly to operational efficiency and providing a competitive edge in the hospitality industry.

By incorporating cutting-edge technologies into their operations, hoteliers not only automate and streamline their day-to-day tasks but also gain valuable insights into guest behavior, market trends, and financial performance.

This tech-driven approach empowers hotels to stay competitive, enhance guest satisfaction, and ultimately achieve sustainable success in the ever-evolving hospitality landscape.

By Shine Colcol

Shine is the SEO and Content Manager of SiteMinder, the only software platform that unlocks the full revenue potential of hotels. With 5+ years of experience in content strategy, Shine has produced informational content across various industry topics, mostly about operations management and continuous improvement. She aims to share well-researched articles for hoteliers to discover how to optimize their time and increase room revenue.

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