SiteMinder today announced the latest release of its market leading 2-way booking site integration platform, pmsXchange.
pmsXchange connects Property Management and Central Reservation systems seamlessly to Online Booking Channels such as Expedia, Booking.com, HRS, Laterooms, Orbitz, Agoda and many many more.
The system offers 2-way integration, allowing reservations to be instantly and automatically captured into Central Reservation and Property Management systems, resulting in more streamlined business process as well as much more accurate availability, rates and reservation data.
SiteMinder’s managing director, Mike Ford, said “The real power behind our new release is that it gives complete control to the property management system or central reservation system vendor, to setup, manage and administrate the interface between their own systems and the booking sites. This means that PMS vendors and hotel groups with bespoke CRS’s can truly gain the benefits of fully integrated channel management without the cost of building and maintaining the integration to the channels themselves. The key to the latest product release is that the PMS or CRS vendors can truly call the solution their own and can provide support direct to their own customers without relying on third party support, as they have direct access to their own administration console”
The new software release sets SiteMinder apart from other offerings in the market and is yet another big step forward for a product already on the forefront of online distribution technology.
“This is an exciting technology for exciting times in our space” said Mr Ford. “We know that this integration technology is extremely complex and expensive to produce and maintain. It is beyond the capabilities and budgets of many vendors and hotel groups to run their own 2-way direct connect solutions to multiple online booking channels and we specialize in it. Our technology really works very well, as thousands of our customers can attest to, and it is a very attractive prospect for reservation system vendors as well as hotel groups with bespoke CRS systems, that are looking for seamless 2-way integration with online booking channels.