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Your guest service framework: Why hotels need to focus on employee satisfaction and happiness

Happy staff make for happy guests. It’s a simple concept but more complicated to achieve. Here’s how to create a positive environment at your hotel.

5 reasons why your hotel needs a room rate comparison tool in 2018

Understanding how your room rates compare to the rest of the market in your destination can be important for building revenue management strategies.

Why now is the perfect time to promote wellness travel at your hotel

Wellness travel is still on the rise with more travellers becoming proactive about their health and wellbeing. Here’s why and how you can promote it at your hotel.

PPC campaign for a hotel

Pay-per-click for hotels: What you need to know

Pay-per-click advertising is an effective way to generate visitors to your hotel website, but needs to be implemented correctly in order to increase your conversion rates.

Hotel adopts a comprehensive room inventory strategy

Why your hotel needs a comprehensive room inventory strategy

In the highly competitive hospitality industry, hotel operators and managers need to have a comprehensive room inventory strategy to make educated decisions about the health and success of their property.

What’s on with SiteMinder: Your March events guide

There’s never a shortage of opportunities to get involved with SiteMinder, wherever you are in the world. Here’s what’s on in March.

How your hotel can get more direct bookings

Ask the hotel experts: How can my hotel staff better understand the typical booking conversion cycle?

In the modern age of online hotel bookings, it is more important than ever for hotels to pursue a strategy that will get them more direct, commission-free bookings. Scott Petoff from BookingCounts spoke to SiteMinder about how your hotel could optimise your direct booking strategy.

How to turn your hotel website into a beautiful storefront for customers

Your first meeting with guests is not when they enter your hotel, it’s when they visit your website. Make sure you delight and excite them.

Trends dominating the Latin American hotel industry

Can your hotel capitalise on the six megatrends changing the LATAM hotel market?

Six new and exciting trends are emerging within the Latin American travel market. Here’s what they mean and how your hotel can capitalise.

Successful hotel brand

Building a killer hotel brand: 4 examples of hotels owning their identity

Building a successful brand takes time and a dedicated strategy across the board. Here are some examples of successful hotels and how you can join them.

Hotel websites now need to be HTTPS secure

Is your hotel website HTTPS secure? Here’s everything you need to know

Google is cracking down on insecure websites, announcing a July 18 deadline for websites to be HTTPS approved. This means users may be driven away from hotel websites that don’t meet the requirements.

Os 15 principais canais de reservas hoteleiras geradores de receitas

8 things we learned from the top 15 online booking channels for hotels

In today’s travel landscape, it can be difficult for hoteliers to know which online channels are the right ones to connect with. To help hotels figure this out, SiteMinder recently released its top 15 revenue-generating booking channels.

Infographic: The top 15 hotel booking channels of 2017

With so many options available, it can be difficult for hotels to know what online channels will help them get the most bookings. That’s why SiteMinder has released a list of the top 15 revenue-generating booking channels of 2017.

Books for hotel managers

10 brilliant books that every hotel manager needs to read

Books and the knowledge they contain should be used more widely by hotel managers looking to set a strong foundation for their management strategy. Here’s 10 of the best.

Hotel industry statistics you might have missed in February

There’s too much happening in the hospitality industry for hoteliers to keep up every month. Catch up on stats you might have missed in February…

AI Meets Human Hospitality: Who will run our hotels in 25 years – humans or robots?

Is human hospitality enough to stop robots taking over? This SiteMinder white paper in partnership with IDeaS and Star Quality Hospitality Consultancy looks at how industry executives feel about the current and future state of our sector. Expert Monica Or delves into the question – who will run our hotels in 25 years – humans or robots?

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