Not everything you do has to be new. There are some marketing principles which have held true over a long period of time. Here are some simple lessons you can repeat at your hotel.
Instagram has announced a range of positive new features to drive more engagement and revenue. Here’s what your hotel business should know.
Airbnb have a good handle on how to give guests great destination content and personal recommendations. Here’s how you can do it at your hotel.
Facebook is a huge marketplace for your hotel to attract bookings, but you need to adopt strategies that focus on a full-funnel approach to be successful. Here are some tips.
As the world continues its technological advancement, connectivity will be at an all-time high, changing the characteristics of business travellers. Here’s four types that could visit your hotel in the not-too-distant future.
Developing grand plans and strategies is great, but hotel marketers also need to get themselves into good daily habits to be successful. Here are 11 things you can do.
New data from SiteMinder has given insight into the key drivers of success for global hoteliers. Here’s how they are using social media in 2018…
Business travellers are potentially your most lucrative market, but what you offer to capture their booking is extremely important. Here are some tips.
In this on-demand webinar, SiteMinder provides a plan for US hoteliers on how to cater for business travelers and attract more corporate bookings.
Hoteliers need to use every resource available to them so they can maximise the success of their business. Online courses can be a great avenue to do this.
t’s widely accepted and followed that the more positive reviews your hotel has, more bookings will naturally follow. Here’s how you can boost your conversion by optimising your TripAdvisor ranking.
The large majority of people with disabilities still love to travel across the world and will often research and book online. Make sure your hotel website is accessible for these guests.
The simple act of using your hotel website without any bugs or annoyances is a basic expectation for guests. Make sure your website functions as it should with this advice from SiteMinder.
Content marketing is a worthy, but constant, challenge for hotels to tackle. Learn from Saffron Key’s Ben Weagraff on the key considerations and recommendations for your hotel’s strategy.