The complete guide to hotel marketing in 2019
Marketing your hotel is a monumental task. This blog teaches you how to use SEO, mobile, social media, video and email to get more awareness and more bookings!
Marketing
Refresh your hotel’s marketing plan with tips on social media, online reviews, content marketing, guest loyalty, SEO, your hotel’s website.
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How social media use is changing (and how your hotel can keep up with it)
The way social media is used has already gone through many changes in its short lifespan. Has your hotel been keeping up with it?
What do these shifting consumer profiles mean for your hotel?
Consumer profiles are always good to look at to see what markets your hotel wants to target and how you can do so. Here's the latest data from Euromonitor International.
Understanding how chatbots can deliver more revenue to your hotel
Chatbots are being heralded as a huge advantage when it comes to guest experience, but what about the impact on revenue?
How your hotel can capitalise on the adventurous spirit of solo travellers
Solo travel is a popular and lasting trend, so it’s important your hotel is open to attracting this market. Here are some key insights on the demographic and strategies to capture their booking.
Hotel website design: How to optimise images for SEO
Images can play a vital part in your hotel’s search engine optimisation. Here’s how to make sure they don’t harm your ranking.
On-Demand Webinar: Personalise this: How hotels can regain ownership of their guests
Learn how technology and the hospitality industry can meet halfway to help you create a better guest experience and most important to generate and maintain guest loyalty.
What guarantees a bad hotel guest review? (…and how to avoid it)
It will be extremely hard to avoid all negative reviews at your hotel but there are some common causes that are very easy to avoid if you take the time to learn them.
Can FOMO really be used to target travellers at your hotel?
We’ve all felt at some stage like we’re missing out on something. It happens every day, so why not use FOMO marketing at your hotel to capture bookings?
How the sharing economy builds trust with guests (and what hotels can learn)
The sharing economy has to work very hard to build trust in its services from users and hotels can learn from this experience.
How to target travellers at your hotel using advice from Expedia
To get more bookings and better conversions it’s important to target your marketing properly. Use this advice from Expedia to find the right guests for your hotel.
Winning tactics to help your hotel appeal to solo female travellers
Solo travel, particularly among women, is on the rise so your hotel needs to be aware of how to attract this special market. Here are some winning tips.