Online Reviews

Online reviews are vital for managing the reputation of your hotel and driving direct bookings. It can often be a complex and time-consuming process but it’s important and can be very rewarding for your business. Investigate our blogs, infographics, or download our eBook to better understand how online reviews work and what are the best strategies for managing them.

Hotel reviews: How to manage online guest reviews at your property

It’s clear hotel operators must become adept in the art of handling online guest reviews in order to stay competitive in today’s transparent business landscape. This blog will give you an in-depth guide to managing online reviews at your hotel.

What guarantees a bad hotel guest review? (…and how to avoid it)

Hotels can avoid bad reviews using this advice from SiteMinder.

It will be extremely hard to avoid all negative reviews at your hotel but there are some common causes that are very easy to avoid if you take the time to learn them.

TripAdvisor Tips: How to boost your hotel rating with these useful and effective ideas

t’s widely accepted and followed that the more positive reviews your hotel has, more bookings will naturally follow. Here’s how you can boost your conversion by optimising your TripAdvisor ranking.

7 sure-fire ways for your hotel to be found on Google

7 estratégias infalíveis de SEO para que o seu hotel seja encontrado no Google

Being found on Google is one of the most important things your can hotel can achieve. Take note of these tips to optimise your property’s SEO.

How to influence travellers: Why reviews are the golden egg at your hotel

Your hotel’s online reviews are one of the most vital aspects of your distribution plan. Collect as many positive reviews as you can to build a profitable business.

Does Airbnb have the formula right for managing online guest reviews?

Online reviews can be a source of frustration for hoteliers with some believing Airbnb has the process right. SiteMinder looks at the Airbnb formula and asks if it could work for hotels.

Why loyalty programs are vital for your hotel’s online reputation

Nothing is more important at your hotel than online reputation. Help grow your positive web presence with loyalty programs using these tips from SiteMinder.

Free on-demand webinar: How to manage your hotel’s online reviews

Online reviews have a growing influence within the travel industry. Find out how to manage them correctly in this exciting webinar....

Driving direct bookings: Are hotel images more important than guest reviews?

Hotel images could be even more vital than guest reviews when it comes to giving guests a reason to book at your hotel. Explore the topic in this SiteMinder article.

FREE infographic: How do hoteliers REALLY feel about managing their online reviews?

Online reviews can make or break your hotel's online booking strategy. Guests value them highly but what do hoteliers think?

The Good, the Bad, & the Ugly: Essential advice and best practice for managing your hotel’s online reviews

This free guide from SiteMinder delves into why online reviews are so significant and what you can do to master your management of them. Download now to learn the best practice advice and responses.

Online reviews and the importance of managing them at your hotel

Online reviews may seem too time-consuming and tedious to manage, but they're becoming more important as time goes by. Here's why you need to pay attention.

Online Reputation Management: Insights from VP EMEA of Revinate, Maarten Plesmen

We were fortunate enough speak to Maarten Plesman, Vice President for Europe, Middle East and Africa at Revinate, about online reputation and email marketing.

9 interesting things we learned about TripAdvisor’s new method for ranking hotels

If your hotel’s popularity ranking on TripAdvisor keeps you awake at night, you’ll probably have heard about the changes to how that works. Here are 9 things we learned about the updated algorithm on the reviews website.

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