London, UK – Revinate, the Software-as-a-Service (SaaS) company that helps hotels transform guest data into revenue, today announces it has partnered with the global hotel industry’s leading cloud platform, SiteMinder, as the latest hotel application to connect into SiteMinder Exchange. The connection will make Revinate Marketing accessible to the multitude of leading property management systems (PMSs) integrated into SiteMinder Exchange, a powerfully-simple solution launched this year to solve the connectivity problem for hotel PMSs and hotel applications everywhere.
Through the connection, Revinate can now broaden its addressable market, expedite its speed to market and increase adoption of its Marketing service among hotels globally.
According to Dan Hang, Chief Product Officer at Revinate, “This partnership with SiteMinder enables thousands of hotels to more easily take advantage of our Marketing service, thereby driving more direct revenue.”
SiteMinder’s SVP global partnerships, Dai Williams, adds, “We are excited to partner with Revinate, a brand known and trusted by hoteliers all around the world. Through SiteMinder Exchange, many more hotels can now use Revinate’s proven solution to access the guest data they need for today’s sophisticated marketing programs and, in turn, drive revenue from targeted email campaigns.”
SiteMinder Exchange has attracted nearly 100 publisher (PMS) and hotel application partners since its launch in June, with dozens more in development. Designed to address the historical connectivity challenge for developers of hospitality systems, SiteMinder Exchange acts as a data layer that sits between and connects hotel PMSs and applications, which range from CRMs to upselling tools, revenue management systems and guest messaging.
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As the leading cloud platform for hotels, SiteMinder allows hotels to attract, reach and convert guests across the globe. We serve hotels of all sizes with award-winning solutions for independents and groups alike, wherever they are in the world.
SiteMinder’s products include The Channel Manager, the industry’s leading online distribution platform; TheBookingButton, a wholly-branded booking engine for direct bookings via the web, mobile or social; Canvas, the intelligent website creator for independent hoteliers; Prophet, the real-time market intelligence solution that takes the guesswork out of pricing rooms; and GDS by SiteMinder, a single-point of entry to a six-figure network of travel agents and the world’s major global distribution systems. With more than 30,000 hotel customers and 600 of the industry’s top connectivity providers as our partners, today we have presence in more than 160 countries on six continents. For more information, visit www.siteminder.com.
Revinate enables hoteliers to transform their guest data into revenue. With Revinate Marketing and Revinate Guest Feedback, hoteliers are empowered to make smarter decisions, resulting in increased direct revenue and guest engagement. The company is backed by leading Silicon Valley investors, including Benchmark Capital, Tenaya Capital, and Sozo Ventures. Headquartered in San Francisco with regional offices in Amsterdam and Singapore, Revinate counts tens of thousands of the world’s leading hotels as customers. To learn more, please visit www.revinate.com.