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Atrápalo: Extranet for hotels

  Posted in Resources  Last updated 24/06/2024

What is Atrápalo?

Atrápalo is a popular online travel and leisure booking platform that connects travellers with a wide range of accommodations, activities, and experiences that specialises in Spain and Spanish-speaking countries.

For hotel owners and operators, Atrápalo hotels offers an extranet that allows them to manage their listings, update availability, and access valuable insights to maximise their bookings and revenue.

This article will briefly discuss why your accommodation business should be on Atrápalo, how to access the Atrápalo extranet and list on their website, and how you can increase Atrápalo bookings with SiteMinder’s smart platform.

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Why should your property be on Atrápalo hotels?

Having your property listed on Atrápalo can significantly increase your visibility and bookings. Atrápalo’s extensive reach in the Spanish-speaking market, especially in Latin America, allows you to tap into a large pool of potential guests.

By partnering with Atrápalo, you gain access to a platform that promotes your hotel to travellers actively seeking accommodations, leading to higher occupancy rates and increased revenue.

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How to become an Atrápalo hotel

Becoming an Atrápalo hotel is a straightforward process. Follow these steps to get started:

  1. Sign up for a direct agreement: Visit the Atrápalo website and navigate to the ‘List your Hotel’  section. Fill out the required information to sign up for a direct agreement with Atrápalo.
  2. Provide hotel details: Enter your hotel details, including location, amenities, and room types. Make sure to provide high-quality images and a compelling description to attract potential guests. The key is to be unique, and remember that Atrápalo is heavily used by Spanish speakers – so be sure that your listings are in Spanish too!
  3. Set up rates and availability: Configure your rates and availability on the Atrápalo extranet. Ensure your pricing is competitive and your availability is up-to-date to capture more bookings. Remember that this can be done through the SiteMinder channel manager as well.
  4. Optimise your listing: Use the Atrápalo extranet tools to optimise your listing. This includes setting up promotions, special offers, and tailoring your listing to appeal to your target audience.
atrapalo
Atrápalo for hotels

How to access the Atrápalo extranet

Accessing the Atrápalo extranet is simple and allows you to manage your hotel’s presence on the platform efficiently. Beyond the basics of account management, the extranet provides strategic marketing and revenue management opportunities that can significantly benefit medium-sized hotel chains.

Here are the 4 simple steps for hotels to access the Atrápalo extranet:

Step 1: Log in to the extranet

Go to the Atrápalo Extranet and log in using your credentials. If you don’t have an account, you can create one by following the registration process.

Step 2: Navigate the dashboard

Once logged in, you will be directed to the dashboard where you can view and manage your hotel’s information, bookings, and performance metrics. The dashboard provides a comprehensive overview of your hotel’s activity on the Atrápalo platform, allowing you to make informed decisions about your listings. Be sure to combine this with the SiteMinder competitor analytics for a full spread of your performance on the platform.

Step 3: Update availability and rates

Regularly update your room availability and rates to ensure potential guests see accurate information. You can also set up dynamic pricing through SiteMinder to optimise your revenue and take advantage of periods of high demand.

Step 4: Utilise promotional tools

Atrápalo provides various promotional tools to help you attract more guests. These tools are crucial for enhancing your strategic marketing efforts:

  • Special offers and last-minute deals: Use these features to fill unsold rooms quickly. Tailoring these promotions to coincide with local events or seasonal trends can attract more bookings.
  • Seasonal promotions: Capitalise on peak travel times by offering discounts or packages that appeal to specific traveller demographics, such as families during school holidays or couples around Valentine’s Day.
  • Highlighting unique selling points: Make sure to emphasise what makes your hotel unique, whether it’s exceptional customer service, luxurious amenities, or proximity to popular attractions.

Atrápalo reviews: Is Atrápalo reliable?

Many hotel operators wonder if Atrápalo is a reliable booking channel for their business. The answer is yes. Atrápalo has a solid reputation in the travel industry, with numerous positive reviews from both travellers and hotel partners. The platform offers reliable support, a user-friendly interface, and effective tools to help you manage your hotel’s listings and bookings efficiently.

Plus, there’s the fact that this platform offers powerful and specific targeting. This is a big part of what makes it so reliable for hoteliers. 

Atrápalo’s website attracts a diverse range of travellers, with a significant portion from Spanish-speaking regions. Here’s how you can leverage this demographic to enhance your direct marketing efforts:

  • Demographic targeting: Use the insights provided by Atrápalo’s extranet and SiteMinder’s analytics to understand the demographics of your guests. Tailor your marketing messages to appeal to these groups, highlighting aspects of your hotel that resonate with their preferences and needs.
  • Customised offers: Create special packages and promotions that cater to the interests of Spanish travellers. This could include cultural experiences, local cuisine, or guided tours in Spanish.
  • Email campaigns: Use the contact information collected through Atrápalo to send targeted email campaigns. Share exclusive offers, upcoming events, or loyalty programs to encourage repeat bookings and build a loyal customer base.
  • Social media integration: Promote your Atrápalo listings on your social media channels. Encourage satisfied guests to leave reviews on Atrápalo and share their experiences, enhancing your hotel’s reputation and attracting more potential guests.
By Shine Colcol

Shine is the SEO and Content Manager of SiteMinder, the only software platform that unlocks the full revenue potential of hotels. With 5+ years of experience in content strategy, Shine has produced informational content across various industry topics, mostly about operations management and continuous improvement. She aims to share well-researched articles for hoteliers to discover how to optimize their time and increase room revenue.

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