Direct Bookings

More direct bookings at your hotel will mean more profit in your pocket at the end of the day. Learn how to tip the scales in your favour without alienating the online travel agents.

Read our informative blog posts or download our eBook to understand how you can attract travellers to become guests who book direct at your hotel.


Hotel overcomes pitfall when distributing rooms online

Has your hotel overcome these distribution challenges?

Deciding how and where to distribute rooms is a constant and tough challenge for hotels. Has yours overcome these potential pitfalls?

SiteMinder & Sojern Hotel Revenue Report: “Being a data-driven hotelier means tapping into many sources”

SiteMinder has joined forces with travel marketing experts Sojern to produce the hotel industry report ‘How hoteliers can use data to drive more revenue’. Let’s take a look…

Direct Bookings Cheat Sheet: How to reduce abandoned reservations at your hotel

This free cheat sheet from SiteMinder will help hotels maximise the amount of direct bookings they can capture and reduce abandoned reservations.

SiteMinder & Sojern Hotel Revenue Report: “There’s plenty of opportunity to find guests online”

SiteMinder has joined forces with travel marketing experts Sojern to produce the hotel industry report ‘How hoteliers can use data to drive more revenue’. Let’s take a look…

“Technology will get you 70% of the way”: SiteMinder’s Mike Ford speaks at Maximum Occupancy

Speaking at Maximum Occupancy, SiteMinder’s CEO Mike Ford lays out how hotels can improve their distribution and what they need to focus on for more direct bookings.

How to choose the best online booking engine: A guide for independent hoteliers

This guide will tell you everything you need to know to plan your investment in booking engine technology, a vital tool for your hotel.

Hotel using a personalised digital strategy to get more direct bookings

How digital personalisation is changing the face of hotel direct bookings

More direct bookings can be gained at your hotel by using technology to understand your guests and also provide a seamless online experience.

Hotel making a booking on SiteMinder's TheBookingButton

Hotel Management Life Hacks: Tips and tricks to get the best from your online booking engine

Your online booking engine is more than just a way to accept direct bookings. You can use it to market, brand, and build loyalty. Check out the following tips from SiteMinder.

Reception check in experience

7 ways to create a faster direct booking user experience at your hotel

Your guests’ online direct booking experience can be improved by using technology to speed up the process and making things simple.

Meet the Creators: SiteMinder’s Mike Ford says “if we can’t find good technology to integrate with, then we build it ourselves”

Mike Ford discusses the partnership between integral SiteMinder products, TheBookingButton and Canvas, and how they help deliver direct bookings to hotels.

Driving direct bookings: Are hotel images more important than guest reviews?

Hotel images could be even more vital than guest reviews when it comes to giving guests a reason to book at your hotel. Explore the topic in this SiteMinder article.

What hotel industry issues keep global hoteliers awake at night?

When asked to think more broadly about the industry, what did hoteliers say about the issues facing the industry as a collective. A recent industry report from SiteMinder asked hoteliers explore this area…

How are independent hotels using booking and distribution technology to achieve their business goals?

To achieve hotel business goals like driving bookings and increasing revenue, hoteliers can’t afford not to be using distribution and booking technology. Read about real life applications here.

SiteMinder research finds direct bookings present the biggest challenge for hotels of all sizes

Hoteliers around the world are faced with many challenges. A recent industry report from SiteMinder asked hoteliers to reveal what keeps them awake at night…

Managing your hotel’s budget: ‘Generating revenue’ ranked the top spend area for hoteliers

Managing your hotel’s finances can feel like an uphill struggle and planning budget priorities adds more complexity. A recent industry report from SiteMinder asked hoteliers about their plans for spending…

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