Direct Bookings

More direct bookings at your hotel will mean more profit in your pocket at the end of the day. Learn how to tip the scales in your favour without alienating the online travel agents.

Read our informative blog posts or download our eBook to understand how you can attract travellers to become guests who book direct at your hotel.


What hotels need to know about launching a book direct campaign

Book direct campaigns deliver positive results. That’s the finding from a recent study by Kalibri Labs. Learn everything here…

How to optimise your most profitable channel and book more guests direct: A step-by-step guide for hoteliers

It’s important to know exactly where your bookings are coming from and where you hotel can get the most value. Learn how to book more guests direct here…

Hotel runs promotions to increase revenue

5 easy hotel promotions to increase revenue at your property

Creating promotions at your hotel doesn’t have to be hard or complicated. Even simple plans can deliver increased bookings and revenue for your property. Take a look at these tips.

Key Changes in Digital Marketing for Hotels: The story so far in 2018

Digital marketing moves along at a great pace so it’s important for hoteliers to keep track of the changes happening every few months. Here’s what’s happening right now.

hotel website

5 things you can do right now to ensure travellers find your hotel website

Hoteliers need to find the perfect balance between creating a great website and making sure that website can be found by online searchers. Here’s how you can do it…

How your hotel can get more direct bookings

Ask the hotel experts: How can my hotel staff better understand the typical booking conversion cycle?

In the modern age of online hotel bookings, it is more important than ever for hotels to pursue a strategy that will get them more direct, commission-free bookings. Scott Petoff from BookingCounts spoke to SiteMinder about how your hotel could optimise your direct booking strategy.

Hotel overcomes pitfall when distributing rooms online

Has your hotel overcome these distribution challenges?

Deciding how and where to distribute rooms is a constant and tough challenge for hotels. Has yours overcome these potential pitfalls?

SiteMinder & Sojern Hotel Revenue Report: “Being a data-driven hotelier means tapping into many sources”

SiteMinder has joined forces with travel marketing experts Sojern to produce the hotel industry report ‘How hoteliers can use data to drive more revenue’. Let’s take a look…

Direct Bookings Cheat Sheet: How to reduce abandoned reservations at your hotel

This free cheat sheet from SiteMinder will help hotels maximise the amount of direct bookings they can capture and reduce abandoned reservations.

SiteMinder & Sojern Hotel Revenue Report: “There’s plenty of opportunity to find guests online”

SiteMinder has joined forces with travel marketing experts Sojern to produce the hotel industry report ‘How hoteliers can use data to drive more revenue’. Let’s take a look…

“Technology will get you 70% of the way”: SiteMinder’s Mike Ford speaks at Maximum Occupancy

Speaking at Maximum Occupancy, SiteMinder’s CEO Mike Ford lays out how hotels can improve their distribution and what they need to focus on for more direct bookings.

How to choose the best online booking engine: A guide for independent hoteliers

This guide will tell you everything you need to know to plan your investment in booking engine technology, a vital tool for your hotel.

Hotel using a personalised digital strategy to get more direct bookings

How digital personalisation is changing the face of hotel direct bookings

More direct bookings can be gained at your hotel by using technology to understand your guests and also provide a seamless online experience.

Hotel making a booking on SiteMinder's TheBookingButton

Hotel Management Life Hacks: Tips and tricks to get the best from your online booking engine

Your online booking engine is more than just a way to accept direct bookings. You can use it to market, brand, and build loyalty. Check out the following tips from SiteMinder.

Reception check in experience

7 ways to create a faster direct booking user experience at your hotel

Your guests’ online direct booking experience can be improved by using technology to speed up the process and making things simple.

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