The complete guide to hotel marketing in 2020
Marketing your hotel is a monumental task. This blog teaches you how to use SEO, mobile, social media, video and email to get more awareness and more bookings!
Sales + Marketing
Your hotel will suffer without a positive sales approach and optimised marketing strategy. Make sure your hotel is the one that’s standing out. To learn how to improve sales and marketing at your hotel, browse through our posts or download our eBook.
Can FOMO really be used to target travellers at your hotel?
We’ve all felt at some stage like we’re missing out on something. It happens every day, so why not use FOMO marketing at your hotel to capture bookings?
How the sharing economy builds trust with guests (and what hotels can learn)
The sharing economy has to work very hard to build trust in its services from users and hotels can learn from this experience.
Winning tactics to help your hotel appeal to solo female travellers
Solo travel, particularly among women, is on the rise so your hotel needs to be aware of how to attract this special market. Here are some winning tips.
If the World Cup was won on hotel booking sales…
With the final stages of the competition upon us, we began to wonder which countries would advance through the tournament if the world cup was decided on hotel booking sales instead of goals scored. Check out the wall chart here.
What modern hotel marketers can learn from advertising of the past
Not everything you do has to be new. There are some marketing principles which have held true over a long period of time. Here are some simple lessons you can repeat at your hotel.
Are these four groups of people the future of business travellers at your hotel?
As the world continues its technological advancement, connectivity will be at an all-time high, changing the characteristics of business travellers. Here’s four types that could visit your hotel in the not-too-distant future.
11 things every good hotel marketer should be doing to stay ahead
Developing grand plans and strategies is great, but hotel marketers also need to get themselves into good daily habits to be successful. Here are 11 things you can do.
Business travellers are interested in purchasing more from hotels: Here’s what to promote to them
Business travellers are potentially your most lucrative market, but what you offer to capture their booking is extremely important. Here are some tips.
10 of the most effective online courses for hoteliers
Hoteliers need to use every resource available to them so they can maximise the success of their business. Online courses can be a great avenue to do this.
Can your hotel capitalise on the six megatrends changing the LATAM hotel market?
Six new and exciting trends are emerging within the Latin American travel market. Here’s what they mean and how your hotel can capitalise.
The danger for hotels that haven’t established themselves in the online marketplace
It’s now or never for hotels that don’t have an established online presence. Wait any longer to embrace modern distribution and technology strategies and your business will be too far behind the competition.