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SiteMinder’s Global Hotel Business Index 2018: What are the key drivers on a hotelier’s path to success?

  Posted in Hotel Insights  Last updated 23/04/2018

Welcome to this exclusive report – SiteMinder’s Global Hotel Business Index 2018 – an in-depth look at the key drivers of success for hoteliers across the world.

SiteMinder surveyed global hoteliers to find out how they think about and approach their challenges and opportunities in 2018 and beyond.

The survey, which was answered by more than 550 global hoteliers from both independents and groups, covered everything from direct booking strategies and financial plans to staffing management and technology adoption, and of course, the future.

So, what is a focus to them over the next 12 months? What keeps them awake at night? And what do they think about new technology in the hotel sector?

Chapters include –

– Achieving balance throughout distribution
What will be the most effective driver of direct bookings to hotels in 2018?

– Spending budget wisely
What will hoteliers prioritise when allocating finances at their property over the next 12 months?

– Making smart and long-term decisions
How do global hoteliers think about staffing at their business and what are their biggest management challenges?

– Embracing the tech dominated future of the industry
What attitude do hoteliers have towards new technology and what are they adopting at their hotel?

– Understanding global travellers and achieving success in 2018
Does the way hoteliers analyse their potential guests match the way they market their hotel and drive success?

Download this exclusive SiteMinder report to find out – simply fill in the form for access.


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