More people are travelling now than ever before, because it’s easier and less expensive. Think about budget airlines, accessibility to accommodation and package deals.
In just six decades, travel has seen a dramatic rise from a mere 25 million people travelling in 1980 to 2016, where international tourist arrivals reached almost 1.3 billion – and of that, Asian tourism led the growth in international tourist arrivals, proving demand is very strong.
An additional 24 million international tourists travelled in 2016 from Asia taking the total number of overseas visitors to 303 million. Did you know the Chinese typically dedicate almost a quarter of their income to spend on travel? That’s great news for hoteliers!
In this webinar, you will learn:
- About the Chinese traveller
- What Chinese tourists expect from a hotel
- How to use data to attract them
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