Travel Trends

Such is the speed at which the travel industry changes, a new trend is already replacing the one you just learned about. It’s important to keep track of current trends to alter your business plan accordingly and maintain revenue.

Take advantage our blogs, keeping you updated of the latest news.

Free infographic profiles business travellers around the world

Free infographic: How well does your hotel understand the needs of business travellers?

Given that more women and millennials are undertaking business travel, a one-size fits all approach to marketing and distribution will no longer work. Explore the facts in this infographic…

Traveller in South East Asia

Regional Travel Trends: What motivates Southeast Asian travellers to take a trip?

Travel in Southeast Asia is growing at an accelerated rate as the demographic and motivation of the region changes. Get the latest here.

SiteMinder’s TrendTracker: Hotel news you might have missed in June

SiteMinder’s TrendTracker is here to keep you up-to-date with every new trend and breaking story in the hotel and travel industry…


FREE Infographic: Demystifying virtual technology in the hotel industry

Virtual technology is a growing tool for businesses in the hospitality industry, who are finding it a great way to engage with customers.

The UK hospitality industry is concerned about filling roles post-brexit

What does the UK hospitality industry look like post-Brexit?

The Brexit vote immediately created a conversation within the UK hospitality industry, with particular concerns over a potential staff shortage in the future.

Virtual reality is useful for hotel guests

Ask the Hotel Experts: What should hoteliers know about virtual reality?

Virtual technology is still a mystery for some hotels, despite how useful it can be. Marc Charette of Work Pics takes us through everything you need to know.

Recent travel trends show where guests are planning their next holidays

Around the world in 80 words: How are your hotel guests planning their next trips?

With the first half of the year almost over, it’s time to see how travellers are planning their trips in June, thanks to new research from travel data experts Sojern.

Hotel Industry News: Things you might have missed in May

Stay on top of every new trend and breaking story with SiteMinder’s new TrendTracker. Never miss a stat or fact as we discover the most interesting content.

Flashpackers arriving at a hotel

Alternative Guest Segments: How to target ‘flashpackers’ at your hotel

It’s a market that has existed for some time, but flashpackers are travellers that hotels need to capitalise on with greater focus.

European city thriving in the latest travel industry trends

Hotel Market Trends: What are the top European traveller trends for your hotel?

European hotels find themselves in a healthy position for 2017 and 2018 with growth trends emerging in most key areas. This SiteMinder article explores the stats…

hotel industry

Hotel Industry News: Things you might have missed in April

Hotel industry news abounds every month and it’s nearly impossible to keep up with all the emerging reports. That’s why SiteMinder’s TrendTracker is here.

Around the world in 80 words: What did we learn about the top 100 city destinations?

City trends and data are a good indication of the local tourism performance of your region and what levels of business you should expect at your hotel.

4 key moments every hotelier should know about mobile bookings (…and tactics to convert guests)

Micro-moments are a key aspect of your hotel marketing plan. Make sure you’re influencing travellers in the right ways as they move through their booking journey.

Hotel Industry News: Things you might have missed in March

News and statistics in the travel world are impossible to keep up with, that’s why SiteMinder’s TrendTracker is here. Find out what you missed in March.

Hotel booking behaviour: Why you should dig deep and analyse the way guests search online

Hotel booking behaviour: Why you should dig deep and analyse the way guests search online

Identifying changing traveller booking behaviour is a key component of a successful hotel marketing and distribution plan. This blog from SiteMinder explores the latest trends.

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