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Things to consider
There’s no one-size fits all approach to choosing a channel manager. The best option for one property may not be the best option for another, so you need to have clear business goals in mind while you move through the decision making process.
There are a number of considerations that may affect your choice including:
Channel connections and integrations
Features and ease of use
Reviews and reputation
Training and support
How powerful is the channel manager?
Power comes via a robust ecosystem of third-party channel connections and integrations with your existing hotel technology.
More connections to OTAs means you have the opportunity to maximise your exposure and even target niche markets – both of which increase your booking potential.
Does it use pooled inventory and two-way connections?
Will you have access to reporting and insights?
Can you try for free?
benefits its customers
Why SiteMinder is the
Look for a channel manager that has a proven reputation and experience in the industry. Industry leading providers such as SiteMinder will be equipped with the resources to serve any needs your business has, and have a refined set of features with a large ecosystem of connections and integrations.
The best channel managers in the industry are trusted by more hoteliers, have won awards, and have great reviews. Check to see if your ptoential provider has any awards from HotelTechReport and what customer reviews are saying about the product and service.
While quality comes at a price, the cost of investment for your property will depend on a number of factors, including how many rooms your property has. The beauty of a channel manager is that it will actually pay for itself with the extra bookings it drives for your business and the time it saves you each day.