AI

AI is rapidly changing the way we research, plan and book travel – find out how it’s changing the face of hotel technology and software

How AI books hotels: A guide for hotel operators

How do AI platforms book hotels? 8 in 10 travellers now want AI assistance when searching for their next hotel. By most projections, this number is only set to increase. Tools like Claude, Gemini and ChatGPT present a shortlist of relevant hotel options based on a user’s stated needs and desires, complete with live rates […]

AI development at SiteMinder: A look under the hood of the hotel industry’s most powerful guest acquisition and revenue platform

Discover how SiteMinder, the hotel industry’s leading platform, is using AI to power internal development and produce smarter distribution and pricing solutions for customers.

Why SiteMinder is positioned to win in an AI-led hospitality industry

SiteMinder is using AI as a growth opportunity, optimising and expanding its capabilities to deliver better solutions to hoteliers.

Exploring the frontier of AI in the hotel industry: A series by SiteMinder (Part 3)

Join SiteMinder and hotel industry experts for part three of our series, delving into how hoteliers and travellers are navigating the rise of AI.

Exploring the frontier of AI in the hotel industry: A series by SiteMinder (Part 2)

Join SiteMinder and hotel industry experts for part two of our series, delving into how hoteliers and travellers are navigating the rise of AI.

Exploring the frontier of AI in the hotel industry: A series by SiteMinder (Part 1)

Join SiteMinder and hotel industry experts for a three-part series, delving into how hoteliers and travellers are navigating the rise of AI.

A finger about to press on a digital screen representing a system

Agentic AI for hotels: What it is, how it works, and what it means for your property

What is agentic AI? Agentic AI is artificial intelligence that can take action on its own to complete work and achieve specific goals for your hotel. Instead of simply generating text or images when you prompt it, an AI agent is a digital asset that can plan, execute, and complete multi-step tasks without needing your […]

AI travel agents explained: How ChatGPT travel planning influences hotel bookings

Learn how AI travel agents shape guest bookings and what hotels must do to stay visible in AI-generated itineraries.

AI in the hospitality industry: Artificial intelligence for hotels

A complete guide to AI in the hospitality industry, tailored for hotels to enhance operations, improve guest experiences, and boost revenue.