Hotel customer journey: The complete guide
Delve into our complete guide on the hotel customer journey and get a deeper understanding of every stage of the booking journey.
Getting your digital marketing right can make a huge difference to the amount of bookings you generate at your hotel. There are many channels you can investigate to improve your distribution. Become more familiar with digital marketing by reading our blog or download our eBook to learn some strategies for your property.
This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment.
This blog dives into marketing for hospitality and tourism in a rapidly changing environment and provides an overview of current trends and strategies for hoteliers.
Content rules the internet and, nowadays, the majority of your guests are researching and booking their travel online. Here's everything you need to know about mastering content marketing at your hotel.
Technology enables you to access more data quicker, automate processes, inform strategies, personalise guest communications, and more. This will help you stay on top of all your hotel marketing challenges.
With SEO being such a crucial ingredient to winning guests online, it's helpful for your hotel to have one source to unpack what makes great SEO and put the tips into action.
We’ll walk through the most popular and effective tactics and provide the examples, information and inspiration you need to take the next steps.
With parts of the world beginning to reopen, hoteliers will have to work hard to capture the one available audience - the domestic tourism market.
Booking personalisation is the key to a guest's heart, and also your hotel's revenue. Find out how you can get 6% more at your property.
Airbnb have a good handle on how to give guests great destination content and personal recommendations. Here’s how you can do it at your hotel.
Facebook is a huge marketplace for your hotel to attract bookings, but you need to adopt strategies that focus on a full-funnel approach to be successful. Here are some tips.
Content marketing is a worthy, but constant, challenge for hotels to tackle. Learn from Saffron Key’s Ben Weagraff on the key considerations and recommendations for your hotel’s strategy.
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