Refresh your hotel’s marketing plan and build a strategy that centres on generating sales and bookings from marketing channels; including social media, online reviews, advertising, content marketing, guest loyalty rewards, reputation management, email and digital marketing, SEO, and of course your hotel website.
Pay-per-click advertising is an effective way to generate visitors to your hotel website, but needs to be implemented correctly in order to increase your conversion rates.
Building a successful brand takes time and a dedicated strategy across the board. Here are some examples of successful hotels and how you can join them.
Hotels want to create marketing strategies that deliver results but are also exciting, innovative and fresh. Consider these strategies to revamp your marketing plan.
Being found on Google is one of the most important things your can hotel can achieve. Take note of these tips to optimise your property’s SEO.
Your hotel’s online reviews are one of the most vital aspects of your distribution plan. Collect as many positive reviews as you can to build a profitable business.
Attract more international guests to your hotel with these straightforward tips and simple marketing tactics from SiteMinder.
Six new and exciting trends are emerging within the Latin American travel market. Here’s what they mean and how your hotel can capitalise.
It’s now or never for hotels that don’t have an established online presence. Wait any longer to embrace modern distribution and technology strategies and your business will be too far behind the competition.
2018 is a brand new opportunity to create success at your hotel. Here are the marketing tactics you should consider using.
With Facebook making another major change to its algorithm, your hotel needs to be ready to adapt content and stay engaged with your prospective and existing guests.
These 15 stats from SiteMinder justify why your hotel needs to be engaging in social media marketing.
Events can be a lucrative activity for your hotel but it’s important you learn how to market them properly. Here’s how Facebook can help.
Your first meeting with guests is not when they enter your hotel, it’s when they visit your website. Make sure you delight and excite them.
A well-designed website says a lot about your hotel brand and goes a long way in helping you get more direct bookings. SiteMinder takes a look at some of the most beautifully designed hotel websites to inspire you in 2018.
To optimise your hotel website, increase conversions, and raise revenue from direct bookings you need an intuitive and beautiful website builder & editor.
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