Hotel advertising on Facebook is not as targeted as it could be according to a recent analysis of more than 100 ads. SiteMinder looks at the findings.
There are many steps travellers take when planning travel. SiteMinder discusses how your hotel can be across every touchpoint in the guest booking journey.
Hotel video marketing is an extremely effective tool for engaging potential guests and driving traffic to your website. Here’s why you should be doing more.
Promoting your hotel room features could help you increase the number of rooms you sell. Take a look at these easy tips from SiteMinder.
This free cheat sheet will help hotels create offers that stand out from the crowd and convince guests they’re getting value for money.
As hotels battle to maintain their search rankings SiteMinder wanted to lend as much support as possible, so we spoke to geoLocal SEO expert Lisa Baade.
This free cheat sheet will remind hoteliers of the key characteristics of business travellers and take them through the strategies they need to focus on.
Hotels can get many direct bookings through their Facebook page with an effective strategy in place.
Your hotel’s online booking engine needs to be integrated with a beautiful and functional website if you’re to drive the direct bookings you need at your property. Here’s how.
Putting plans into place to attract more Chinese travellers has sometimes been easier said than done, but SiteMinder spoke to China Ready Now to find some practical tips.
Hotel meetings and events are a valuable business opportunity for your hotel to secure long-term revenue and boost your bottom line. Check out these tips for optimising corporate bookings.
More and more people are using social media to influence the way they plan and participate in travel. Learn more in this exciting webinar...
Social media channels are always adding features that can help your hotel business. Read about the social media updates in this SiteMinder round-up.
Mike Ford discusses the partnership between integral SiteMinder products, TheBookingButton and Canvas, and how they help deliver direct bookings to hotels.
Online reviews have a growing influence within the travel industry. Find out how to manage them correctly in this exciting webinar....