Explore Trends and Advice

Understand key hotel industry statistics and learn about the latest traveller trends from how guests book a room online, right through to what your guests expect during their hotel experience. Hear about the success hotels all around the world are having with hotel management technology, and explore our ‘how to’ articles so you can master this fast-changing hospitality industry with some new ideas.

Woman staying at a hotel because she brought a hotel package

Elevating Guest Experiences: How to categorise your hotel packages

Sometimes it’s about how you ‘package’ your hotel packages. Find out here how you can give your guests the value for money they’re looking for.

Dogs are loyal to their owners and a hotel loyalty program will help improve your hotel's online reputation

Why loyalty programs are vital for your hotel’s online reputation

Nothing is more important at your hotel than online reputation. Help grow your positive web presence with loyalty programs using these tips from SiteMinder.

‘Great guest experience’ is the biggest motivator for hoteliers globally

Hoteliers are passionate about great guest experience. A recent survey from SiteMinder asked them to rank their key motivators.

Free on-demand video: Why you should be engaging with your hotel’s social fans

More and more people are using social media to influence the way they plan and participate in travel. Learn more in this exciting webinar…

European city thriving in the latest travel industry trends

Hotel Market Trends: What are the top European traveller trends for your hotel?

European hotels find themselves in a healthy position for 2017 and 2018 with growth trends emerging in most key areas. This SiteMinder article explores the stats…

Free on-demand video: How to manage your hotel’s online reviews

Online reviews have a growing influence within the travel industry. Find out how to manage them correctly in this exciting webinar….

The UK hospitality industry is concerned about filling roles post-brexit

What does the UK hospitality industry look like post-Brexit?

The Brexit vote immediately created a conversation within the UK hospitality industry, with particular concerns over a potential staff shortage in the future.

Virtual reality is useful for hotel guests

Ask the Hotel Experts: What should hoteliers know about virtual reality?

Virtual technology is still a mystery for some hotels, despite how useful it can be. Marc Charette of Work Pics takes us through everything you need to know.

Free Infographic: 5 ways to get ahead of your local hotel competition

How closely do hotels watch their local competition? SiteMinder gives you 5 quick wins to stay ahead of your competitors.

Flashpackers arriving at a hotel

Alternative Guest Segments: How to target ‘flashpackers’ at your hotel

It’s a market that has existed for some time, but flashpackers are travellers that hotels need to capitalise on with greater focus.

11 effective ways to boost your hotel’s midweek occupancy and revenue

Discounting is never a good strategy for boosting your hotel’s bookings. So here are 11 effective ways to boost your hotel’s midweek occupancy and revenue.

How to maximise your connection with your hotel's property management system

How to maximise your connection with your hotel’s property management system

Your hotel’s property management system connection has to be a serious consideration if your hotel business is to be successful. Find out how to maximise your integration in this SiteMinder blog.

Free downloadable guide: SiteMinder’s Hotel Success Stories Collection

In our success stories collection you’ll find real-life examples of how some of the world’s biggest hotels have prospered using SiteMinder’s award-winning technology solutions.

A bar inside of a hotel

ROOMS WITH A VIEW: Sanctuary Retreat, Mission Beach, Australia

It’s called Sanctuary Retreat for a reason and this hotel in Australia’s Queensland is doing great things with conservation for the environment and guests.

A Traveler's tent in the bush

ROOMS WITH A VIEW: Solscape, New Zealand

How does Solscape in New Zealand balance sustainability and managing guests? This SiteMinder blog explores their ecotourism credentials, and of course yoga.

Virtual-Technology-Infographic-SiteMinder-Hotel

FREE Infographic: Demystifying virtual technology in the hotel industry

Virtual technology is a growing tool for businesses in the hospitality industry, who are finding it a great way to engage with customers.

Recent travel trends show where guests are planning their next holidays

Around the world in 80 words: How are your hotel guests planning their next trips?

With the first half of the year almost over, it’s time to see how travellers are planning their trips in June, thanks to new research from travel data experts Sojern.

Hotel Industry News: Things you might have missed in May

Stay on top of every new trend and breaking story with SiteMinder’s new TrendTracker. Never miss a stat or fact as we discover the most interesting content.

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