How to explore Google Hotel Ads for untapped hotel sales
Google Hotel Ads can provide a great opportunity for your hotel to boost sales. Find out how it works and how you can use it at your property.
Distribution
Getting your hotel in front of guests is key to high occupancy. Learn how to master your hotel’s distribution strategy.
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Maximising metasearch: 8 things your hotel should know about this online sales channel
Metasearch has never been more popular so if you need to brush up on it at your hotel, now is the perfect time. Read the essential information here.
Google Adwords 2018 Update: What are the implications for hotels?
Google is making significant improvements to its Adwords platform in a few months time. Here’s what’s new and might be useful to support your hotel’s online advertising efforts...
The current state of metasearch: Where can your hotel find real value?
Metasearch can be a tricky advertising strategy to master, but hotels should stay abreast of how and where to spend money. Here’s the latest on metasearch.
Global Hotel Business Index 2018: What’s the view on hotel budgets and business strategy?
Hoteliers are thinking carefully and analytically about how they prioritise budget and long-term decisions. Get the cheat sheet for full insights.
Global Hotel Business Index 2018: What’s the view on room distribution and hotel tech trends
Hoteliers are taking a strategic and positive approach to distribution and technology in 2018. Download this cheat sheet to get the latest insights.
10 smart ways your hotel can cut costs and maximise profits
It’s certainly true that small improvements can create big results at your hotel. Here are 10 smart ways to easily cut costs and increase revenue quickly at your property.
What hotels need to know about launching a book direct campaign
Book direct campaigns deliver positive results. That’s the finding from a recent study by Kalibri Labs. Learn everything here...
Hoteliers admit finding new ways to manage revenue is their biggest challenge
A new report from SiteMinder has given insight into the key drivers of success for global hoteliers. Here’s what chapter three of the Global Hotel Business Index 2018 told us...
On-demand webinar: How to optimise your online distribution channels
In this on-demand webinar we'll cover how to optimise your online distribution channels, online travel agents, metasearch engines, and direct bookings.
New research finds Google, TripAdvisor and brand websites ‘hold the same value’ for hotels
A new report from SiteMinder has given insight into the key drivers of success for global hoteliers. Here’s what chapter one of the Global Hotel Business Index 2018 told us...
How to optimise your most profitable channel and book more guests direct: A step-by-step guide for hoteliers
It's important to know exactly where your bookings are coming from and where you hotel can get the most value. Learn how to book more guests direct here...
5 easy hotel promotions to increase revenue at your property
Creating promotions at your hotel doesn’t have to be hard or complicated. Even simple plans can deliver increased bookings and revenue for your property. Take a look at these tips.
Indian hotel increases revenue by optimising online distribution
Talabgaon Castle streamlines administrative tasks, automates revenue management, drives more bookings, and increases revenue thanks to SiteMinder.
7 metrics to track to maximise your hotel revenue
Tracking as much data as possible is the only way to effectively manage the revenue you’re making - and increase it. Here are the most important metrics that your hotel needs to inform your strategies.