How to use ‘The Billboard Effect’ to your hotel’s advantage
Many in the travel industry doubt the effectiveness of ‘The Billboard Effect’ in the modern day, but the proof exists it can still be valuable for hotels in capturing direct bookings.
Technology
Save time and money through effective use of hotel technology – read about everything tech including cloud, mobile, data, and security.
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Why your hotel should offer a ‘shopping cart’ experience
Hotels need to start thinking about offering a more distinct shopping cart experience, one that gives travellers the freedom they truly want. Here’s why...
Why your hotel’s booking engine needs the help of a beautiful website
Your hotel’s online booking engine needs to be integrated with a beautiful and functional website if you’re to drive the direct bookings you need at your property. Here’s how.
Your Questions Answered: How to connect your hotel with Chinese travellers
SiteMinder recent webinar proved so popular we answer your questions on how to attract Chinese travellers in this article.
Ask the hotel experts: What should hoteliers know about virtual reality?
Virtual technology is still a mystery for some hotels, despite how useful it can be. Marc Charette of Work Pics takes us through everything you need to know.
Your June guide to what’s on with SiteMinder…
There’s always something happening at SiteMinder, wherever you are in the world. Here’s your guide for what’s on in June.
Hotel Management Life Hacks: Tips and tricks to get the best from your online booking engine
Your online booking engine is more than just a way to accept direct bookings. You can use it to market, brand, and build loyalty. Check out the following tips from SiteMinder.
Hotel Mythbusters: Everything you need to know about property management systems
Some hoteliers still have doubts about whether cloud-technology is worth it. Here’s why it’s so important for hotel management.
Streamline the guest experience: 8 reasons why your hotel needs a mobile app
By equipping your hotel with a mobile app you can boost and streamline the guest experience, providing better and information and services.
7 ways to create a faster direct booking user experience at your hotel
Your guests’ online direct booking experience can be improved by using technology to speed up the process and making things simple.
Meet the Creators: SiteMinder’s Mike Ford says “if we can’t find good technology to integrate with, then we build it ourselves”
Mike Ford discusses the partnership between integral SiteMinder products, TheBookingButton and Canvas, and how they help deliver direct bookings to hotels.
Meet the creators: SiteMinder’s Mike Rogers says Prophet “is not a revenue management system, it’s a recommendation system”
The Channel Manager and Prophet are SiteMinder's oldest and newest products respectively. CTO Mike Rogers discusses the virtues of the hotel tech solutions.
Future Hotel Predictions: Hoteliers think mobile apps will ‘dominate the guest booking journey’
Predicting the future of hotel technology is a tough gig. SiteMinder asked hoteliers to think about the types of tech that will dominate the next 10 years.
‘Great guest experience’ is the biggest motivator for hoteliers globally
Hoteliers are passionate about great guest experience. A recent survey from SiteMinder asked them to rank their key motivators.
Meet the Creators: SiteMinder’s Mike Ford reveals “we’re still fairly early on in our growth journey”
SiteMinder's managing director Mike Ford talks about SiteMinder's journey and the impact the company has had on the hotel industry.