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hotel culture

Why it’s important to let your destination shape hotel culture

Your hotel culture should not only stay true to your brand values, but it should also reflect the local community that your hotel is located within.

hotel data

Hotel data analysis: How to get it right once and for all

Hotel data can be used in many ways, not all of them effective. Learn how to be smarter and more focused with analytics at your property.

8 reasons why a mobile app is a good idea for your hotel

A mobile app is the next logical step to boost your customer service, data analysis, and technological advancement. Here’s why we think it’s such a good idea…

chinese market

How to use hotel digital marketing techniques to leverage the Chinese market

The Chinese market is a difficult nut to crack when it comes to digital marketing but there are some essential techniques you can use. Find them here…

Free SiteMinder video: Lets book it! Winning the hotel booking

In this on-demand video from SiteMinder you’ll learn how to restore the balance between OTAs and direct bookings by: adopting a high-converting website; navigating multiple booking platforms; and operating the best online booking engine.

Free on-demand video: What to expect from the hotel industry of 2020…

What exactly will the guests of 2020 expect and what technology will hotels need to meet their needs? SiteMinder, IDeaS, and Revinate sought to answer these questions with expert speaker Dr Peter O’Connor who speaks about the future outlook of the industry…

How to manage high occupancy rates and build better guest loyalty programs

When your hotel occupancy is near capacity, it’s the perfect time to work on guest loyalty. Here’s how to engage your guests and improve long-term business.

Free SEO cheat sheet: Best practice advice for hotels looking to improve their Google rankings

This free SEO cheat sheet answers all these questions and more – including: What keywords should you focus on? How to optimise your images for SEO? And where to place keywords for the best on-page optimisation?

Hotel Website Templates: What benefits and features should you look for in a website editor?

What are the advantages of using a website builder? What key elements and features should you look for in a hotel website template? SiteMinder explores the topic in this blog post.

How will Facebook’s newest features affect your hotel?

Your hotel should always be keeping up with the latest social media developments. These new Facebook features will help you drive more bookings.

FREE on-demand video: 3 hotel technology trends to capitalize on in 2017

This webinar will explain the three hotel technology trends enabling hotels to deliver a personalized service to generate increased customer loyalty, higher occupancy rates, and an improved bottom line.

hotel industry 2020

FREE infographic] The Hotel Industry of 2020: Predicting the future of hotel tech is difficult

The hotel industry of 2020 will be shaped by the rapid evolution of customer behaviour and expectation, but are hotels ready to meet the demand?

hotel data analysis

The changing face of hotel data analysis and consumer perspective

Hotel data analysis is being increasingly driven by the power consumers now have in sourcing information and making independent purchase decisions.

State of the Nation 2017: Should hoteliers in Spain be preparing for a new golden age of tourism?

This SiteMinder report takes a visual look at the popularity of Spain as a tourism destination demonstrating why Spanish hoteliers should be preparing for a new golden era in attracting guests.

Your February guide to what’s on with SiteMinder…

There’s always something happening at SiteMinder, wherever you are in the world. Here’s your guide for what’s on in February.

Hotel Industry News: Things you might have missed in January

Hotel industry news is not always easy to keep up with, so SiteMinder has created the monthly TrendTracker to bring you all the latest in the travel world.

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